Introduction : about us matter

“GupShup 94.3 FM” is a Guwahati based FM Radio Station, ushering in a new era of entertainment based innovative radio programmes and delivering a unique listening experience to audiences in and around Guwahati. Over the years research has gone into planning and developing the content to provide round the clock listening pleasure to an audience of diverse age groups with varied tastes.

Our high octane, turbo-charged Radio Jockey are handpicked and trained to enthrall listeners with lively conversation and play the choicest of music from a mind-boggling collection of songs keeping in view the tastes and preferences of the local populace, Having a good understanding of the pulse of the people, the RJs present city specific entertainment-based content in a style that is in sync with the pulsating, upbeat and dynamic metropolitan crowd of Guwahati.

Background :

In 2005, when the Ministry of I & B , Government of India, formally announced bidding of FM frequencies across 91 cities, We Purvy Broadcasts Pvt Ltd, won the license to operationalise a FM channel in Guwahati  by the name of “ RADIO GUP SHUP 94.3 FM”

Geographical Coverage :

Today GupShup 94.3 FM reaches to over 70 lakh people with a signal coverage that extends up to and beyond 60 kms radius around Guwahati covering several districts of lower Assam and reaching as far as Ribboi District of Meghalaya and SamdrupJongkhar in Bhutan.

Technical Talk :

Category : “ C”

KW Power :  5 KW

District Covers

We have the highest coverage, which cover Districts:

Kamrup (Metropolitan)

Kamrup (Rural)











Shillong District of Meghalaya

Ribhoi District of Meghalaya

Samdrupjongkhar in Bhutan


Mr Amit Pandya


Functional Head

Ms Ritu Banerjee


Marketing Team

Ms Priyanka Baruah


Mr Ankur Bhakat


Traffic Manager

Mr Bijit Kumar



RJ Megha


RJ Zara


RJ Riyaz


RJ Alisha


RJ Angsuman


Sound Engineer

Mr Chitraranjan Saikia (Bhai)


Mr Pallab Phukan


RF Engineer

Mr Jiten Rabha


Mr Arun Das


Office Boy

Mr Babul Shill


Mr Dwijen Boro


Car Pilot

Mr Gopal Bora